The Best Horror Branded Content

Showing posts with label horror streaming services. Show all posts
Showing posts with label horror streaming services. Show all posts

Streamers for Horror: Netflix

best horror branded content: netflix

Netflix is a muster for the horror fan, and that my dears, is because of its Netflix Originals that belong to the horror genre.

They produce a lot of horrors, so in the case you are not just a fan, a watcher of horror audiovisual items, but also a writer hoping to make it by selling a horror movie script or a horror movie TV series, then you should consider Netflix as a potential buyer of your material.

Since Netflix is also a production company, it should be recognized as a big promoter of horror entertainment.

Lately, I fancy I’m starting to devise the horror department of the Netflix production brand. I’m starting to see a pattern, about their horror series, that in general the backdrop of the story has always a similar configuration.

There’s the small-town-USA urban center, the big industrial corporation at the outskirts of town, and other things that things to be a constant in Netflix-produced horror series. I will focus on this and report back to you to tell you later, when (and if) I discover more points in common worthy to write a separate article about it.

Other than that, after several years as a subscriber, my conclusion about Netflix is that it’s great for horror TV series. You can sample and watch from the big series catalog they have. Their offer of original and licensed horror series is big.

Still, Netflix’s selling point to me is its price, since the balance between price and quality is beneficial for the subscriber. My personal opinion is that you get a lot of bang from your buck when you subscribe.

I don’t understand those that dis Netflix. Maybe they had a preconceived idea that it was going to be a substitute for having a personal film library, which is way removed from what Netflix has to offer. You’ll have a library of the movies you like that Netflix was able to license only.

Compared to a collectibles marketplace. If you know the business model of Valve/Steam, you know that Steam game buyers don’t physically own the games in their libraries.

The nightmare of Steam video game collectors is something happening with Valve/Steam and losing their collection of games. Netflix has an equivalent to this, the Steam games owner’s worst nightmare. But dealing with the user in smaller, albeit constant, doses.

You can have the greatest curated movie list on your Netflix account, but movies can and do disappear from it. I don’t have much of a beef with this, but I do with the way this happens.

When for some reason Netflix pulls a movie from the catalog, it stays in your list, but you aren’t able to watch it. The only way of finding out is by clicking on it, which is, I think, preposterous. You have to depend on a site that tells about imminent pulls in advance to cope with this.

Another thing, that due to the outdated interface, obliges you to work outside the portal to make your use of it more efficient.

Beyond the licensed classic movies and blockbusters (that for me are the hardest to find), I take it as a sampler and viewer of licensed series and in-house produced movies and series, what’s called Netflix Originals.

It’s good to have because I guess everything Netflix produces is impossible to find elsewhere. Even on the p2p networks.

Still, one thing that I see as very, very bad of Netflix is the minimalist interface. It’s difficult to curate good movies and organize your list.

The simplistic way it orders the movies in one’s list is a letdown because you can’t sort or otherwise order them in any way unless you install a Netflix-experience-breaking browser extension or use the User Ordered mode of the list.

They are following too by the numbers the rule of not making an innovation too smart. Well, they don’t satisfy the genius-grade IQ crowd (to which yours truly belongs), well it’s a clear case of you can’t satisfy all of them all the time.

I don’t want to focus too much on the negative, but also the user-ordered mode could have fields with information about the movie, like genre and year. But it doesn’t, and that makes it useless.

There’s the possibility of narrowing movies with the genres menu, but that still is inefficient compared with the possibilities of a more streamlined and feature-richer interface.

Search engines showed me alleged browser extensions to deal with this problem, but they don’t work. Don’t bother to install the browser extension that uses grease monkey,

Click here for my favorite Netflix horror movies 02/2018-02/2019

Streamers for Horror: Shudder


Best Horror Branded Content: Shudder

One of the best horror branded content production houses of the present is Shudder. As simply a VoD streaming service, is Shudder a must-have for horror fans?

Creating a niche horror streaming service was a great idea. I think would benefit both the company and the horror fanbase if it expands to global markets. Seen from the audience’s side, I think it would benefit horror fans outside of the USA if they opened the service to non-US subscribers.

I don’t have Shudder and haven’t even tried it, but just seeing its offer, especially the things they produce makes me wish I had it.

When I check every month at the start of the month what is new for horror fans on streamers, Shudder always comes up with a lot of new releases.

Being the gold standard of horror video streaming services, I guess Shudder is taken as a measure through which calculate competing strategies, by other, generalist VoD streaming services.

They try each month to top Shudder, releasing more horror and movie TV series, but even if they surpass Shudder in quantity, we can’t say the same about perceived value.

Granted, the generalists release AAA horror movies, many of them made by major and mini-major studios. Still, there’s the fact that Shudder releases its own, Shudder-produced items that you can’t get elsewhere?

What is more strange to me is that, to me, it feels as if the movies that they license from other horror companies are more in tune with what a sophisticated horror movie watcher would like to see.

I mean by this that all the time, when I read the lists of new movies on Shudder for a determined month, most of the names aren’t movies I already watched, like most of the ones licensed by most of the generalist VoDs.

Like I wrote elsewhere, I don’t fancy myself the horror movie watcher, but after watching more than a thousand horror movies, 85%-90% of the old and classic horror movies that the generalist VoDs bring to the table, each month, are horror movies that I already watched.

Maybe not for Novice Horror Movie Watchers?


If you are starting with horror movies, and I were you, I will rather subscribe for two or three years to two or more generalist VoDs and watch everything on the horror genre they have to offer. Only then, when you have at least an essential understanding of popular and classic horror movies, pay for a Shudder subscription.

One thing that called my attention about Shudder is that they don’t stream just movies, TV Series, and documentaries, but also horror programs.

Programs as opposed to docus, series, and movies are worthy of mention because most VoDs (except maybe for Hulu) don’t offer that format.

Who I Think Should Sub To Shudder?

  • Horror movie watchers having difficulties finding good horror movies to watch after watching 100s or 1000s of them
  • Hardcore fans of horror in general
  • Lovers of the horror audiovisual genre in particular
  • Persons employed mid-term, long-term, or permanently in a job related to the horror genre

Should Horror Movie-Makers Pitch To Shudder?

To be honest with you, I don’t know. There’s always the possibility of selling your finished horror movie to VoDs, or securing distribution form them. But in the case of Shudder, they may even call you if you do something innovative belonging to the horror genre. One such example is Rob Savage. The video in the following tweet called the attention of Shudder brass:

I don’t know exactly the sequence of events, but Savage must have pitched the movie to Shudder, because four months later it was available on the service.

About Shudder Exclusive

Shudder releases between two and five Shudder Exclusive items per month. If you are lucky enough to strike a deal with Shudder for distribution of your horror film, they may even give your movie a theatrical release.


 © 2021 by Bholenath Valsan | The Best Horror Branded Content